Google Reviews are Worth $1,000 EACH in New Revenue

Summary:  This study quantified the financial value from online reviews as it relates to new patient revenue generation.  The study utilized baseline data from a practice prior to online marketing, then calculated the new revenue generated from patients referred by online reviews.

Conclusion:

  1. A single Yelp or Google review is worth $442-$1,065 (average $993) 
  2. Online ratings and reputation management are cost effective for medical practices